Blog

    A Comprehensive Professional Education

    Wanting to further his professional education, Jordan Swerid looked to the Chartered Marketer designation to add to his marketing repertoire. Being Consistent with Higher Education I’m a big believer that if you want to carry yourself as a professional, you should have the education and experience to back it up. I completed my university education

    Assurance of A High-Performance Marketer

    Binding together all his extensive experience, Peter Rodriguez, CM, a high-performance marketer, shares why the designation is important to him and the overall marketing profession. WHY A DESIGNATION IS NEEDED FOR MARKETING Our profession needs to have a designation of the Chartered Marketer stature for many reasons. Firstly, it sets standards of quality and ethical

    A Professional Development Investment

    Embarking on his CM journey, Andi Tjahjarijadi invested in his professional development to reach the next tier of his marketing career. He shares why a CM designation provided more than just the fundamentals. HOW BEING A CM CREATES CAREER PROGRESSION I believe marketing is a junction between business objectives and creativity. To me, the Chartered

    Achieving Authentic Brand Marketing

    Brand marketing, along with every other aspect of marketing, has substantially developed due to today’s pandemic conditions. Every marketer knows a strong and authentic brand is worth its weight in gold. The pillar supporting that presence amounts to many strategies, insights and values. Now the challenge for today’s marketer is not just intricately knowing the

    Emboldening Future Marketing Leaders

    An avid learner, Stephen Brown, CM, endeavours to embolden future marketing leaders with his pursuit of the CM designation. Answering the Chartered Marketer Call Today’s market is incredibly complex and ever-changing and so, it’s critical our industry remains ahead of the curve from a knowledge perspective. I always look to and lean on the CMA

    A Marketer’s Responsibility & Career Development

    According to Baijul Shukla, MBA & CM, the designation is vital to the career development of future marketers. He foresees Chartered Marketers of the future bringing credibility and relevance to the marketing profession. BUILDING CREDIBILITY AND RELEVANCE As business leaders, holding individuals to higher standards ensures the marketing profession continues to excel. For me, it

    Commitment to Skill Development

    A strong commitment to skill development and continued professional growth is what pushes Luke Moore, CM, forward with his designation. Tying together a marketing education and career I first heard about the Chartered Marketer designation at the former agency I worked at during the program’s initial launch. The agency was very involved with the CMA

    Connecting Professional Associations

    Navigating across professional associations is what Miglena Nikolova excels in and with the CM designation, she’s connected even further in the industry. Concrete Marketing Credentials Having worked in the financial services sector for a big chunk of my career, I know firsthand the importance of having a professional designation. Although I have an MBA and

    Lead with Market Research, Succeed with Knowledge

    Market research oftentimes falls off the list of priorities of even the most astute marketer. There’s an unspoken expectancy that target markets will remain more or less the same. But as the pandemic has demonstrated to us, change occurs instantaneously and without warning. Factoring in market research from the onset is critical for any marketing

    Defining An Evolving Marketing Skillset

    For Jason Egbuna, CM, finding the ideal designation to tie into his marketing skillset included factoring in how the marketing profession evolves. The CM designation approach is exactly that.  What It Means Having a Designation It was important for me to earn my CM designation because I see it as a designation for today’s marketer.

    LATEST POST

    05 Aug
    Be Fearless
    • 12:41 pm
    • Earl DeMatas