Why Chartered Marketer (CM) is Different

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  • About the CM Program

The Canadian Marketing Association (CMA) has built a reputation for offering programs to elevate the knowledge and skills of marketing professionals across the country.

Now in its sixth year, the CM program continues to transform the marketing landscape through a modular learning approach that places control of the journey into the only hands that matter. Yours.

To equip marketers with the credentials and experience to obtain the designation, the CM program was designed in collaboration with leading industry experts and educators. The online program covers a broad range of topics including research and insights, financial management, campaign development, marketing technologies, and more. The curriculum is comprehensive and immersive, offering participants unparalleled opportunities to engage with each other and the content while learning from an experienced team of instructors. Acquiring the skillset top employers need is only the beginning. Investing in professional development and staying current with the industry allows designation holders to evolve into well-rounded marketers and business thinkers.