An Outstanding Professional Endeavour

    Trusting her marketing instincts, Aftan Chobot, CM, turned to the CM designation program for her next professional endeavour. A marketer at heart, Aftan leveraged her relevant marketing experience to gain her designation and move up in her career. Tuning into a Marketing Career Growing up, I was very entrenched in developing my musical talents. After

    Going Beyond the Martech Landscape

    No stranger to the martech landscape, Dan Radu, CM, was looking for a way to cement his credibility and further his marketing knowledge. He saw the importance of marketing standards for both himself and future marketing leaders. Defined Marketing Standards For years, I’ve been running MarTech Toronto and bringing together marketers who have a passion

    Gaining a Competitive Edge & Advantage

    As a marketing instructor, Tracy Reese, CM, understands the need for a competitive edge. She’s made lifelong learning her career focus and provides her reasons for why the CM designation is vital to today’s marketing learners.  Leading by Example As a marketing instructor, I have been exposing my students to the CM program since its

    Driving Your Career Success with A Growth Mindset

    A growth mindset is viewed as synonymous with success for good reason. Coined by the research of psychologist Carol Dweck, growth mindset is defined as the inner belief that improvement is achieved through open learning and habits rather than a set intelligence benchmark. It is reasonable to assume that strong professional development occurs as a

    The Winning Synergy of Public Relations & Marketing

    Coming from a public relations background, Catherine Snider, CM, looked to the Chartered Marketer program to take her to the next career level. She shares her CM journey and what tactics she used to earn her designation.  Exploring A Public Relations & Marketing Pathway Throughout my career, I have been very focused on the earned

    A Comprehensive Professional Education

    Wanting to further his professional education, Jordan Swerid looked to the Chartered Marketer designation to add to his marketing repertoire. Being Consistent with Higher Education I’m a big believer that if you want to carry yourself as a professional, you should have the education and experience to back it up. I completed my university education

    Assurance of A High-Performance Marketer

    Binding together all his extensive experience, Peter Rodriguez, CM, a high-performance marketer, shares why the designation is important to him and the overall marketing profession. WHY A DESIGNATION IS NEEDED FOR MARKETING Our profession needs to have a designation of the Chartered Marketer stature for many reasons. Firstly, it sets standards of quality and ethical

    A Professional Development Investment

    Embarking on his CM journey, Andi Tjahjarijadi invested in his professional development to reach the next tier of his marketing career. He shares why a CM designation provided more than just the fundamentals. HOW BEING A CM CREATES CAREER PROGRESSION I believe marketing is a junction between business objectives and creativity. To me, the Chartered

    Achieving Authentic Brand Marketing

    Brand marketing, along with every other aspect of marketing, has substantially developed due to today’s pandemic conditions. Every marketer knows a strong and authentic brand is worth its weight in gold. The pillar supporting that presence amounts to many strategies, insights and values. Now the challenge for today’s marketer is not just intricately knowing the

    Emboldening Future Marketing Leaders

    An avid learner, Stephen Brown, CM, endeavours to embolden future marketing leaders with his pursuit of the CM designation. Answering the Chartered Marketer Call Today’s market is incredibly complex and ever-changing and so, it’s critical our industry remains ahead of the curve from a knowledge perspective. I always look to and lean on the CMA