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Earl DeMatas, Author at Chartered Marketer Program

B2B Marketing Leadership

In this edition of the CM Leadership blog series, Sylvie Bergeron, Marketing and Communications Director at Frima, interviews Stéphanie Kennan, President at Bang Marketing. They discuss the qualities successful marketing

Breaking Barriers in Marketing: Diversity, Tech, and Growth

Danielle Bazely, CM, Senior Account Executive at Postmedia Solutions, discusses the social media space, noting your accomplishments and how today’s knowledge will look different tomorrow. Danielle touches on why staying

Embracing the Chartered Marketer Journey
Embracing the Chartered Marketer Journey

In her CM Snapshot, Stefany Singh realizes that adjusting goals doesn’t signify failure. She discusses her struggle to find suitable employment in Toronto and how she treated the rigorous DMSC

Passionately Curious
Passionately Curious

Bruce Symbalisty, CM, Chief Solutions Strategist at Reality Engine, discusses how he knew he had more to learn, why marketing’s greatest challenge makes it unique, and why he suggests marketers

TO BE
To Be A Marketer

Kasandra Medlock, CM, Senior Product Marketing Manager at Globys emphasizes that marketing is a creative outlet but stresses the need to innovate and stay current on trends, laws, and technology.

Three Ways Leaders Can Cultivate a Motivated Marketing Team By Jenna Walker

In this edition of the CM Leadership blog series, Jenna Walker, Manager, Field Marketing—Alberta, at IG Wealth Management, interviews Drew Robertson to discover what makes an effective marketing leader. Drew

Remain Curious
Remain Curious

Karim Kanji, CM, VP of Digital and Emerging Media at Active International Canada, recounts the pivotal role storytelling played in his attraction to marketing, the tools of the trade he

Empowered to Overcome Obstacles

In his CM Snapshot, Asutay Kocak discusses what he attributes his success to and how the CM program enhanced his skills, from his understanding of finance to time management which

The Next Step
The Next Step

David Ferreira, CM, Manager, City Marketing and Planning at The City of Mississauga explains why he is fascinated with human behaviour, what attracted him to marketing, the valuable lessons he learned

blueprint for success
Blueprint for Success

In her CM Snapshot, Anh Trinh‘s blueprint to success was her decision to pursue the Chartered Marketer (CM) designation to enhance her credibility, showcase her commitment to professional growth, and expand

LATEST POST

26 Jul
B2B Marketing Leadership
  • 10:00 am
  • Earl DeMatas