Investing in Growth
In his CM Snapshot, Hesham ElSharnouby, sees the CM designation as an opportunity to learn. Hesham mentions his challenges, adapting to the audience’s needs, what inspires him, and why investing
Balancing Creativity and Data in the Evolving Marketing Landscape
Stef MacLeod, CM, Vice President of Marketing & Community Investment at Copperfin Credit Union, shares how her creativity and passion evolved, the lesson she wished she had known earlier, and
The Evolution of Marketing: From Creativity to AI
Petra Manson, CM, Growth Marketing Manager at CADdetails, discusses her love for creativity, pushing boundaries and making a name for yourself by voicing your opinions and communicating your ideas. She
Why Earn the Chartered Marketer Designation: Boost Your Credibility and Competitiveness
As the President of Delvinia, Steve Mast, CM, has gained a wealth of experience on his journey. He touches on building a solid connection with the customer, investing time in
Learning for Career Success
Keri Hasson, CM, Marketing Manager at The Osborne Group, discusses the importance of the CM designation in instilling confidence and pride. She emphasizes the need to adapt to innovations like
A Better Marketer
In her CM Snapshot, Letty Wong chose the DMSC program to turn her struggles into strengths, prioritize progress over perfection and transform herself into a more capable, well-rounded marketing professional;
Finding A Niche
Shady Selim, CM and Associate Manager at the Heart and Stroke Foundation, emphasizes embracing new experiences, staying current, finding a niche, adapting to change, and how it took nearly a
B2B Marketing Leadership
In this edition of the CM Leadership blog series, Sylvie Bergeron, Marketing and Communications Director at Frima, interviews Stéphanie Kennan, President at Bang Marketing. They discuss the qualities successful marketing
Breaking Barriers in Marketing: Diversity, Tech, and Growth
Danielle Bazely, CM, Senior Account Executive at Postmedia Solutions, discusses the social media space, noting your accomplishments and how today’s knowledge will look different tomorrow. Danielle touches on why staying
Embracing the Chartered Marketer Journey
In her CM Snapshot, Stefany Singh realizes that adjusting goals doesn’t signify failure. She discusses her struggle to find suitable employment in Toronto and how she treated the rigorous DMSC
