In her CM Spotlight, Leslie Andrachuk, CM, Digital Director at RSRS/The Health Insider, addresses how many claim to be marketers without training or knowledge. A lifelong learner who’s adapted from
Do you crave variety? Dina Taher CM, Marketing Strategy Manager at Mortgage Professionals Canada, does, and she found it in marketing. In her CM Spotlight, Dina emphasizes the power of
Have you ever fallen into a role you didn’t expect? That’s exactly what happened to Rupen Seoni, CM, Chief Client Officer at Environics Analytics. An urban planner fascinated by geography
Would you take a junior position to get ahead? In his CM Spotlight, Mike Beaton CM, Team Lead, North America Eco System Marketing at Red Hat, did just that. Mike
Corby Fine, CM, Vice President, Digital Marketing and Performance at IGM Financial, pursued a career in marketing after being inspired by the profession’s dynamic nature. In his CM Spotlight, Corby
What does it take to thrive in marketing today? Whether creating positive experiences or learning new things, Olga Chetverukhina, CM, Digital Marketing Lead at BCU Financial, embodies dedication to her
In her CM Spotlight, Sharanya Vijayarangan, CM, Marketing Manager at Pathway Communications, believes the Chartered Marketer designation represents the gold standard in the Canadian marketing profession. She credits the art
In his CM Spotlight, Rob Hand, MBA, CM, Category Marketing Manager at Home Hardware Stores Ltd., discusses his inspiration and how earning his MBA deepened his passion for marketing. He
From Ukraine to Canada, Elena Herweyer, CM, President, and Creative Director at Art Fresh Marketing Agency, was always drawn to creativity and storytelling. In her CM Spotlight, Elena recounts becoming an entrepreneur,
Alex Shifrin, CM, President at LP/AD, knows creativity when he sees it. His vision allowed him to build an agency, sell it and discover that ego is the enemy of
