Lyanne Campbell, CM, Consultant, Marketing Strategist, and Mastermind Facilitator at Blue Dragonfly Marketing Strategies Ltd., covers creativity, metrics, driving revenue, aligning with the audiences’ needs, and proving her work has

Ersegun Kocoglu, CM, Managing Director & Product Marketing Executive at Market Me Canada Inc., Insights Council Member at the CMA, Board Member at the ODTU Alumni Association of Canada, and

Shannon Cone, CM, Digital Marketing & Advertising Specialist at SC Social Marketing Services, and Professor at the Faculty of Media Art and Design at Durham College, shares how she knew

Eric Jackson, CM, Industry Programs Marketing Manager at Axonify, discusses the strategic side, the key to staying current, the value of marketing, new paths, and making the right choice. Essential,

Santo Ligotti, CM, Professor and Vice President of Marketing and Member Services at the Retail Council of Canada, discusses artificial intelligence, opening doors, overcoming challenges, when to embrace change and two moments that defined his career. The CM Opens

Sabrina Neumann, CM, Freelance Marketing Consultant, shares the impact of work, staying current, technological advancements, overcoming challenges, her defining moment and why she has no regrets. Principles and Psychology The

Vicki Waschkowski, CM, Founder of Hook Marketing, Professor, Speaker and Instructor of CM Curriculum Development at the Canadian Marketing Association, discusses broadening perspectives, taking chances, staying current, balancing worlds and

Shelley Mayer, CM, Founder and President of Ramp Communications Inc., discusses lifelong learning, the credibility the CM designation brings, aligning yourself with trusted colleagues and pushing yourself. Brand Manager, Consultant

Evelynn Ratcliffe, CM, Partner at Alair Homes Forest Hill Toronto, discusses staying ahead of the curve, unique challenges in marketing, developing a growth mindset and appreciating the moment. Distinguishing Dedication