Blog

    Visual Storytelling
    Will Visual Storytelling Thrive?

    A Picture In 1921, an advertising executive named Fred R. Barnard placed an ad in Printer’s Ink magazine to promote his agency with “One Look is Worth a Thousand Words.”

    MARKETING LEADERSHIP BY MARY JANE ARDRON

    Ryan Kalsi, Associate Vice President of Marketing at TD Bank, on how fostering a culture of curiosity, empowering colleagues, and innovating responsibly leads to effective marketing leadership with Mary Jane

    Marketing Leadership by Nick Obritsch

    Steve Marshman, Managing Director and Executive Vice-President at WASSERMAN discusses marketing leadership and his transition from advertising agencies into the world of sponsorship marketing with Nick Obritsch, Marketing Manager at

    Solange Banner
    The Real Challenge

    Solange Bernard, CM, Senior Director and Head of Marketing Communications at Tim Horton’s, shares the importance of curiosity, the challenge marketers face, lifelong learning, the consumer journey, and the most

    Marketers Must

    Scott D’Cunha, CM, Vice President of eCommerce at the LCBO, discusses what marketers must do to be great, the emergence of AI and the opportunity that led to the defining

    The Evolving Economic Fabric

    Juan Carlos Sanchez, CM, Product Marketing Leader, Innovator, Collaborator and Change Agent, shares his inspiration, why companies exist, the challenges marketers face, how to stay current, and how AI will

    The Customer

    Paul Lacap, CM, Associate VP of Marketing at Southern Alberta Institute of Technology (SAIT), explains what marketers think about taking risks, knowing the customer, and the defining moment of his

    My work
    My Work

    Lyanne Campbell, CM, Consultant, Marketing Strategist, and Mastermind Facilitator at Blue Dragonfly Marketing Strategies Ltd., covers creativity, metrics, driving revenue, aligning with the audiences’ needs, and proving her work has

    transforming my career
    Transforming my career

    Ersegun Kocoglu, CM, Managing Director & Product Marketing Executive at Market Me Canada Inc., Insights Council Member at the CMA, Board Member at the ODTU Alumni Association of Canada, and

    Shannon Cone, CM
    I knew

    Shannon Cone, CM, Digital Marketing & Advertising Specialist at SC Social Marketing Services, and Professor at the Faculty of Media Art and Design at Durham College, shares how she knew

    LATEST POST

    20 Dec
    The Power of Strategy in Marketing
    • 10:30 am
    • Earl DeMatas