Creativity By The Numbers
The Numbers In business, creativity is often expressed with elegant images and carefully selected words combined to sell an idea, product, service, or vision. Imagine a lavish board room with
Understanding Behaviour
Kyle Turk, CM, Chief Executive Officer at Meerkat Marketing, discusses the Canadian marketing ecosystem, understanding behaviour and brands, staying current, and the defining moment in his career. Understanding Behaviour The
Drive and Passion
Maria Gregory, CM, Senior Director, Client Experience at CIBC, discusses her drive and passion, collaborating with like-minded marketers, professional development, broadening your thinking and the power of mentorship. Like-Minded Marketing Professionals
Leadership and Teaching
Sam Plati, CM, Professor and Program Coordinator at Durham College, discusses his passion for marketing excellence, leadership and teaching, uncovering insights, and the defining moment of his career. Awakened a Passion
Moving On
Moving On There may come a time when you don’t feel challenged, or worse; you may feel like there are no challenges left to overcome. Doubts and lingering feelings can
My Career
Andrew Butts, CM, Senior Vice President of Leadership at Cossette Media, discusses driving forces in his career, the impact of interactions, surviving low points, standing firm, and the one constant
Breaking Tradition
Smita Challu Tulsani, CM, Customer Strategy and Martech Director at Akcelo, discusses breaking tradition, taking a leap of faith and creating the marketing leaders of tomorrow. Breaking Tradition Growing up,
My Journey
Karen Bannister, CM, Vice President of Marketing at Centurion Asset Management Inc., discusses where she’s invested her time, what attracted her to the profession, and something vital every marketer should
Common Ground
An Opposing Opinion It’s 9:45 am and the boss just finished outlining a new goal for your team to work towards. You listened attentively and took notes to remember which
An Opportunity You Can’t Miss
Vera Cvetkovic, CM, Vice President of Enterprise Consulting at Media.Monks shares how her journey led her to an opportunity marketing leaders’ can’t miss. Knowledge, Skills, and Credibility Over the last
