Earl DeMatas, Author at Chartered Marketer Program - Page 2 of 11

Navigating a Successful Marketing Career
Navigating a Successful Marketing Career

In her CM Spotlight, Nancy Mancini, CM, Principal Consultant at Marcom Blueprints Inc., discusses how she became a marketer by chance instead of choice. She stresses that marketing is often

investing in growth
Investing in Growth

In his CM Snapshot, Hesham ElSharnouby, sees the CM designation as an opportunity to learn. Hesham mentions his challenges, adapting to the audience’s needs, what inspires him, and why investing

Balancing Creativity and Data in the Evolving Marketing Landscape

Stef MacLeod, CM, Vice President of Marketing & Community Investment at Copperfin Credit Union, shares how her creativity and passion evolved, the lesson she wished she had known earlier, and

The Evolution of Marketing: From Creativity to AI

Petra Manson, CM, Growth Marketing Manager at CADdetails, discusses her love for creativity, pushing boundaries and making a name for yourself by voicing your opinions and communicating your ideas. She

Why Earn the Chartered Marketer Designation: Boost Your Credibility and Competitiveness

As the President of Delvinia, Steve Mast, CM, has gained a wealth of experience on his journey. He touches on building a solid connection with the customer, investing time in

Learning for Success
Learning for Career Success

Keri Hasson, CM, Marketing Manager at The Osborne Group, discusses the importance of the CM designation in instilling confidence and pride. She emphasizes the need to adapt to innovations like

A Better Marketer
A Better Marketer

In her CM Snapshot, Letty Wong chose the DMSC program to turn her struggles into strengths, prioritize progress over perfection and transform herself into a more capable, well-rounded marketing professional;

Discovering My Niche
Finding A Niche

Shady Selim, CM and Associate Manager at the Heart and Stroke Foundation, emphasizes embracing new experiences, staying current, finding a niche, adapting to change, and how it took nearly a

B2B Marketing Leadership

In this edition of the CM Leadership blog series, Sylvie Bergeron, Marketing and Communications Director at Frima, interviews Stéphanie Kennan, President at Bang Marketing. They discuss the qualities successful marketing

Breaking Barriers in Marketing: Diversity, Tech, and Growth

Danielle Bazely, CM, Senior Account Executive at Postmedia Solutions, discusses the social media space, noting your accomplishments and how today’s knowledge will look different tomorrow. Danielle touches on why staying

LATEST POST

20 Dec
The Power of Strategy in Marketing
  • 10:30 am
  • Earl DeMatas