CM Spotlight Archives - Chartered Marketer Program

From music fan to 833% growth: Impact under pressure

Where did your passion come from? For Lennox Powell, CM, his passion flourished from something unexpected: his love of music. Sony, Warner, and Universal didn’t just sell songs — they

How 12 countries changed my decision-making
How 12 countries changed my decision-making

What can marketing across 12 countries teach you? Mohamed Eita, CM, award-winning Co-Founder of Positive Nutrition AG, discovered that trust drives success in the Middle East while speed delivers results

Knowing when to move on: A marketing career guide
Knowing when to acheter levitra france move on: A marketing career guide

Would you know when it was time to move on? Hiran Krishnalingam, CM, Senior Manager, Performance Marketing at Hush, was inspired by Dragon’s Den entrepreneurs building demand with limited resources.

Why ten thousand iterations matter more than hours
Why ten thousand iterations matter more than hours

Can you guess what happens when a storyteller develops a growth mindset? That’s what happened to Mark Simone, CM, Partner, Director of Growth Strategy at King Street Media. Mark says,

From digital transformation to Main Street restoration

Sonia Chow, CM, Executive Director of Unionville BIA, led a historic Main Street restoration. She previously led digital transformations for global media companies in Hong Kong before transitioning to Canada’s

Marketing career advice: Why being different matters
Marketing career advice: Why being different matters

Imagine playing a role in transforming entertainment across Canada and cheap diflucan 100mg reliving that every time you go to the movies? Colin MacIntyre, CM, Marketing Leader, Technology at IBM Canada, has had

Marketing never stands still: Why learning is essential for staying relevant

What happens when passion meets professional credentials? Connor Conroy, CM, Senior Marketing Consultant at Bell Canada, transformed her love of storytelling from music videos into marketing success. Her CM journey

From Canadian newcomer to marketing leader
How purpose became a marketing competitive advantage

Pooja Chitnis, CM, Fractional CMO at Sai Dham Food Bank and Founder of The Upadhyays, uses purpose-driven marketing to deliver social impact and business results. In her CM Spotlight, Pooja

Scaling Smart: A Modern Approach to Global Marketing Leadership
Scaling Smart: A Modern Approach to commander lasix sans ordonnanceacheter levitra Global Marketing Leadership

Most marketers think bigger teams mean bigger problems. Alex Montchovsky, CM, President, CEO and Founder of IAM Fashion Consulting, and Management Consultant at Unicef, proved the find more information opposite when he scaled

When Live Events Died: A Marketer's Creative Comeback Story
From Crisis to Opportunity

When the NBA suspended all games, Jenna Walker, CM, and her team at IG Wealth Management decided to get to work and transformed crisis into opportunity with solutions that might