Most marketers think bigger teams mean bigger problems. Alex Montchovsky, CM, President, CEO and Founder of IAM Fashion Consulting, and Management Consultant at Unicef, proved the opposite when he scaled

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In her CM Spotlight, Maheen Ahmed, CM, Specialist, Marketing & Communications at Chartered Business Valuators Institute, shares how rebuilding her career as a new immigrant taught her that marketing is

Jared Jylhä, CM, Senior Account Director and Digital Advertising Director at a Well-Known Company, says marketing is about driving results, not looking good. In his CM Spotlight, Jared touches on

In her CM Spotlight, Katherine Perrin, CM, Director, Client Marketing & Customer Experience at Metergy Solutions, shares how earning her CM elevated her strategic thinking and leadership skills. In her

In her CM Spotlight, Danielle Wintrip, CM, Founder & Director at Wintrip Communications, says earning your CM ensures you have all the specialized training and skills businesses need. She touches

In her CM Spotlight, Emily Rabe, CM, Director of Marketing and Communications at The Bishop Strachan School, suggests that marketers learn as much as they can before accepting a role.

In her CM Spotlight, Leslie Andrachuk, CM, Digital Director at RSRS/The Health Insider, addresses how many claim to be marketers without training or knowledge. A lifelong learner who’s adapted from

Do you crave variety? Dina Taher CM, Marketing Strategy Manager at Mortgage Professionals Canada, does, and she found it in marketing. In her CM Spotlight, Dina emphasizes the power of

Have you ever fallen into a role you didn’t expect? That’s exactly what happened to Rupen Seoni, CM, Chief Client Officer at Environics Analytics. An urban planner fascinated by geography