I am so excited to be a part of bringing the CM designation to life, as I believe it is the next great step in our field. Teaching and developing relevant & actionable curriculum for those in our industry sparks something in my that I can’t get in my day job. It not only keeps me on my toes, and connects me with an incredible community, but I take a great pride in being a small part of an organization that does such tremendous work at improving the caliber and strength of the Canadian marketing landscape.