CM Interview Series Archives - Chartered Marketer Program https://charteredmarketer.ca/blog/category/professional-development/cm-interview-series/ Canadian Marketing Association - Professional Development Thu, 03 Oct 2024 20:24:24 +0000 en-US hourly 1 https://wordpress.org/?v=6.6.2 https://charteredmarketer.ca/wp-content/uploads/2018/11/CM-Circle-Only-RED-110x110.png CM Interview Series Archives - Chartered Marketer Program https://charteredmarketer.ca/blog/category/professional-development/cm-interview-series/ 32 32 B2B Marketing Leadership https://charteredmarketer.ca/blog/professional-development/cm-interview-series/what-makes-an-effective-marketing-leader-by-sylvie-bergeron/ Fri, 26 Jul 2024 14:00:46 +0000 https://charteredmarketer.ca/?p=6911 In this edition of the CM Leadership blog series, Sylvie Bergeron, Marketing and Communications Director at Frima, interviews Stéphanie Kennan, President at Bang Marketing. They discuss the qualities successful marketing

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]]> Three Ways Leaders Can Cultivate a Motivated Marketing Team By Jenna Walker https://charteredmarketer.ca/blog/professional-development/cm-interview-series/three-ways-leaders-can-cultivate-a-motivated-marketing-team/ Fri, 14 Jun 2024 13:30:29 +0000 https://charteredmarketer.ca/?p=6462 In this edition of the CM Leadership blog series, Jenna Walker, Manager, Field Marketing—Alberta, at IG Wealth Management, interviews Drew Robertson to discover what makes an effective marketing leader. Drew

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